Chapter 592 not an example

   Chapter 592 is not an example

   After returning home, Liu Qing and Su Qi talked about it during dinner.

  Su Qi didn’t have much reaction, just said:

   “That’s okay, and then we’ll have more products from our company.”

  Su Qi is a businessman, her first consideration is business interests.

  Liu Qing now has a huge amount of traffic, and he has embarked on the road of live broadcast to bring goods, which can create value for the group. This is something worthy of recognition.

   Of course, it would be best if you could add more products from your own company.

   “That’s necessary,” Liu Qing said. “Our own products should account for more than half of them, and there will be no competing products of the same type.”

  Xiaowen blinked and asked Liu Qing, “Brother Qing, do you need any help for the broadcast? Pull me over then and get some traffic.”

  Xiaowen is an anchor. Knowing such a live event, the first thing that comes to mind is traffic.

   There will definitely be traffic.

   Not only the traffic brought by Liu Qing, but also the traffic brought by Ye Mo and Feng Ge.

   The traffic of the three people combined is already quite terrifying.

   This is not the main thing yet.

   The most important thing is that this is such a vital activity for Tianyuan Media. Tianyuan Media will definitely spend a lot of money to buy platform traffic.

   This time, the purpose of this live broadcast is to break through the bottleneck of Tianyuan Media. It is no longer just satisfied with the first brother of acne marks, but to hit the sales champion of the whole network.

   This is not just a matter of Tianyuan Media. Poxyin platforms will support such activities and will also provide some free traffic support.

  Xiaowen has also been in the live broadcast room for so long, I can imagine how big the traffic will be.

   Don’t say million, at least 500,000.

   Being able to have a familiar face in such a live broadcast room is good for increasing your popularity.

Appearing in such a live broadcast room with goods, the viewers who have consumed in this live broadcast room in the future slide to her live broadcast room, and can recognize that she is the one who brings goods around Liu Qing, and they will have more confidence in the products she brings. Good for increasing sales.

   Usually, she doesn’t want to slap Liu Qing’s traffic, but this time the traffic was so great that she couldn’t help but be moved.

   “No problem.” Liu Qing readily agreed.

  Anyway, when you bring goods, you need to assist the broadcaster. You can bring anyone with you. It’s better to bring your own woman.

  Su Qi didn’t object either, the matter was settled.

   On the same day, Qin Kun personally contacted a number of partners, and negotiated prices with those partners using the gimmick that Liu Qing brought the goods in person.

  The big brands are talking about the price mechanism, and what they need is the lowest price on the entire network.

   can’t be lower than the lowest price on the entire network, at least it can’t be higher than the lowest price on the entire network.

   Small brands talk a lot, not only pursuing the lowest price on the entire network, but also needing a slot fee.

   Bringing goods in a live broadcast room with such a large amount of traffic is a promotion in itself.

  Liu Qing already has a very positive influence. He brought the products to endorse the quality of the brand. The brand side will also use such pictures to promote the works in the future, which of course needs to pay the pit fee.

   Qin Kun’s pit fee is not low. One product is priced at 500,000 yuan, and it is clearly stated that the space is limited and only ten will be taken out.

   Don’t give such a pit fee, you can appear in the live broadcast room, but it will not be brought by Liu Qing.

   This time, the live streaming was brought by Qin Kun’s corporate account, which itself is an account that brings goods 7 times by 24 hours without interruption. Double 11 will naturally not stop.

   On that day, Ye Mo, Feng Ge, and Liu Qing, the anchors who bring goods, will take turns taking turns, and Qin Kun will only become an assistant broadcaster.

   Not every pin Liuqing will bring, if you want your pin to be in the same frame as Liu Qing, you have to pay a pit fee.

   The price of 500,000 pits can already be compared with first-line stars.

   However, with Liu Qing’s current popularity on the Internet, it is not inferior to those first-line stars.

   When it comes to improving consumer trust, it is more powerful than those first-line stars.

  This price can’t be said to be a random price.

   It is not that Tianyuan Media is eyeing the money, but the existence of the pit fee, which can more calm the dissatisfaction of other partners.

  ——Those who asked Liu Qing to do the promotion in person paid an additional 500,000 yuan.

  ——The opportunity was given to you, but you did not cherish it.

   Of course, those few national brands will definitely not pay a fee, and it is not uncommon for others to ask Liu Qing to endorse their quality.

   Small brands don’t even think about being fair to them.

   People don’t pay for this slot fee, but people’s advertising investment on various platforms is calculated by 100 million.

How can    be fair?

   That night, Qin Kun secured the partner for Double Eleven.

   Said to be Double Eleven, but it actually started from 12:00 noon on November 10th and continued to bring goods to 2:00am on the 11th, a total of 14 hours of live broadcast.

   At other times, it is brought by other anchors of Tianyuan Media.

  The next day, a representative of the national brand came to sign a contract with Tianyuan Media.

  Tianyuan Media has also started shooting a promotional video, which is about this live broadcast.

   At this time, there are not so many restrictions on live streaming on the Acoxin platform. Words such as the biggest discount and the number one sales can still be used, and words such as giving benefits to family members can also be used.

In the promotional video, the national brands are listed, and it is clearly stated that they will give their families the greatest benefits, so that they can buy the best products at the lowest prices on the entire network, all of which are delivered by the flagship store. Fake one loses ten.

  Liu Qing, the president of Tianyuan Group, also participated in the shooting of the promotional video.

   Then it will be sent to multiple accounts in the company.

   Ye Mo and Brother Feng naturally have to publicize this matter and participate in the shooting of the promotional video.

   Within a few days, all the confirmed partners came to Yangcheng and signed a contract with Tianyuan Media for the price mechanism of Double Eleven.

  Double Eleven is no different than other times, the price is definitely lower than usual, and a new contract must be signed.

The    promotional video is also new every day.

  The best quality, the highest sales, the lowest price are all over the place.

   Giving back to family members and giving benefits, that’s what every advertisement has.

   What else is there for six bottles of Coke for one dollar, free raffle to send cars and so on.

   These advertisements are mainly aimed at people who like to take advantage of petty profits.

   And the main consumers of live broadcasts are also such groups.

  Ads look shoddy and vulgar, but they hit the hearts of their target audience.

   In the past few days, Qin Kun also used his own account to give some first-line anchors in Acoxin the list, and connected with them to promote this matter.

   Of course, the anchors who did not bring goods on Double Eleven were chosen, so that there was no competition, and people would be willing to sell him a face.

  Qin Kun also talked with the platform about this delivery activity, and mentioned the company’s ambition to hit the top of the entire network to deliver goods. Of course, the platform is happy to see it succeed, and said that it will give maximum traffic support.

   Still the same sentence, Acoxin has always thought of making a big difference in the live broadcast and delivery, and signed Luosang a few months ago, which is the embodiment of this idea.

   The piece of meat delivered by the live broadcast is so fat that everyone wants to eat it.

  Acoxin has the largest traffic on the entire network, and naturally I don’t want to let it go.

   It’s just that compared with several other big platforms, they have been unable to do well in live streaming.

  Tianyuan Media is already the best company on this platform, but it is still far behind other platforms.

   Now that people have such ambitions, of course they will support it.

  Our own platform can create the best delivery company on the entire network, which will attract more and better delivery companies to settle on this platform.

The economic benefits brought by    are not comparable to the benefits of this live broadcast.

Isn’t    just push streaming?

   Anyway, with such a large amount of traffic, idleness is idleness.

   Let Tianyuan Media have more traffic, sell more products, and they can get more money.

  Under this kind of publicity, before Double 11, the traffic of Tianyuan Media’s company account with goods has increased, and the sales have been increasing day by day.

   In the past few days, apart from shooting a few commercials, Liu Qing has not been involved in this matter, and is still in front of his president every day.

   In addition, he also accepted an interview with overseas media.

   For such an interview, Liu Qing was very vigilant and signed an agreement with the other party. Before publishing the manuscript, he must review it, and only after agreeing to publish it can it be published.

   also agreed on what could be interviewed and what could not be interviewed.

   At the same time, he also made audio and video recordings during the interview.

The    interview was not a big problem. It didn’t mention any sensitive topics, and it didn’t mention anything that embarrassed him.

   Liu Qing was interviewed by a very influential media, and Miller helped build a bridge.

   Miller and Tianyuan Group have a relatively large cooperation. In terms of medical equipment, the cooperation between the two parties is quite pleasant.

  The several medical device manufacturers invested by Tianyuan Group this year have made a lot of money, and Miller’s group has also made a lot of money through such trade.

Miller brought in the foreign mainstream media to interview Liu Qing, not to please Liu Qing, but to create a good image for Tianyuan Group and expand the medical equipment produced by Tianyuan Group through the media’s interview with Liu Qing. bigger market.

   This is also an advertisment.

   This kind of advertisment, the money paid is no less than the advertisements on the pages where the interview is published.

   However, Tianyuan Group will not pay for such expenses.

   Miller came to Yangcheng last month and signed an exclusive agency agreement with Tianyuan Group for those medical devices in two continents in the next three years. They already have the willingness to do such a press release.

  Accepted the interview, there is still some time before the article is published, and Liu Qing is not in a hurry.

   For the overseas market, Su Yi didn’t have much confidence at the beginning. He had made some investments in that area and lost a lot of money. In the end, there were only a few companies doing overseas trade that survived, and they didn’t make much money.

  Liu Qing, a salted fish, lacks confidence even more.

   Although he invested in medical equipment under his suggestion and made a lot of money overseas, it was an accident and not replicable.

  Going overseas, as long as you think about those companies under your own control, you know that it is unlikely.

   That is, the few companies that produce medical devices, relying on cost advantages and first-mover advantages, have made a fortune, and they have no technical advantages, and basically belong to the production capacity that has been eliminated overseas.

  People don’t make them themselves now, mainly because the cost is too high, and there is no way to compete with Huaxia’s products when they are made.

   If it is to invest in Huaxia to open a factory, it will take too long from project approval to approval to construction and production.

   Maybe the epidemic has disappeared before they are produced.

   These companies that are able to go overseas are also earning money from the epidemic. Once the epidemic disappears, they will not be able to earn any more.

   Therefore, Liu Qing is not very interested in overseas reputation.

   For such an interview, he was a little happy, but not particularly happy.

   There is still some caution in my heart, for fear that others will take it out of context, tamper with his meaning, and cause him trouble.

   The interview process was quite pleasant, people didn’t make things difficult for him, and some of the questions he asked gave him plenty of room to brag, which was better than a professional actor.

   Although Liu Qing doesn’t care much about his reputation overseas, he also knows that being interviewed by authoritative overseas media in China is a very cool thing.

  Especially in the minds of some middle-aged and elderly entrepreneurs, that is extraordinarily awesome.

  ——That is overseas media!

  So, after the interview, Liu Qing took a photo with the reporter and assistant who interviewed him, and then sent the photo to the circle of friends, saying lightly:

   “Accepted an interview with “** Weekly” today and explained my views on the economy under the epidemic. The whole process was very pleasant.”

   Just such a circle of friends has received more than 100 likes.

   There are quite a few people who are worth over 100 million.

  Liu Qing’s circle of friends has expanded several times, and now the main groups in his WeChat friend list have changed from security guards and brick movers to entrepreneurs and rich people now.

  The wealthy people in his friend list, all the wealth added together, is even comparable to the GDP of a first-tier city in China for one year.

   There are very few people at that level who can be interviewed by world-renowned business journals.

  Liu Qing walked in front of many people.

  Qin Kun also saw this Moments, and asked about the approximate publication time. The fastest is a month later, and he couldn’t help but have some regrets.

  ——If it can be published now, this article can also be included in Liu Qing’s achievements and made into a promotional video.

   can also bring some extra attention.

   It would be even better if it could be on the cover.

   is definitely a propaganda tool.

   Then, he tentatively asked Liu Qing:

   “Boss, shall we wait for the interview to be published before we bring the goods again? For example, the Double Twelve or the New Year?”

   “Don’t even think about it!” Liu Qing simply refused.

He said to Qin Kun: “I don’t want to end this time on Double 11. If you didn’t say that you might hit the number one position in the entire network and think about helping our company break through the bottleneck, I wouldn’t agree. This time is enough shame. Now, don’t think about the next time.”

   (end of this chapter)