Chapter 61 Penguin has an appointment (Part 1)

Jiang Bai wants to make the “Tianzun” game into a powerful fulcrum of the big IP in the game circle in the pan-entertainment star author plan.

It is not only necessary to convert fans in other circles into players, but also to attract players in the game circle to feed back to other circles.

Therefore, if you want to become an agent of “Tianzun”, you should at least be a first-line agent in the game circle!

Wang Yang is very clear about Jiang Bai’s ideas, but he is not sure whether his ideas can be realized.

It’s not that you can’t find a front-line agent.

The quality of “Tianzun” is placed here, and the agents are not fools. As long as they can see the real “Tianzun” game, even if they are first-level agents, they will inevitably rush for agents.

But the point is that Jiang Bai’s agency conditions are very harsh. Those first-line agents are big forces in the game circle. Even if you are optimistic about the “Tianzun” game, you may not agree to Jiang Bai’s request.

So these days, Wang Yang’s heart has been up and down, and he doesn’t know what the end of this “Tianzun” game will be.

After all, this ending is directly related to his fate.

At the carnival yesterday, the game “Tian Zun” met with players for the first time. Today, Wang Yang received a call from the operation department of Penguin, NetOne, Shanda and other big companies without any accident.

It’s just that these companies basically quit after hearing Jiang Bai’s conditions.

In the end, only Penguin persevered and was willing to conduct advanced negotiations with Jiang Bai.

That’s why Wang Yang called so excitedly.

…

Cafe.

I don’t know since when, everyone likes to stare at the coffee shop when talking about things, it seems to be more stylish.

In fact, according to Jiang Bai’s meaning, he prefers to arrange this meeting in a teahouse.

He prefers tea to coffee.

However, the other party has already set the location here first, and he can only do whatever he wants.

“Hello, Mr. Jiang, it’s nice to meet you.” A middle-aged man in a suit and leather shoes with gold-rimmed glasses saw Jiang Bai, stood up and stretched out his hand.

This is the operation manager of Penguin, Tian Likun.

“Hello, Manager Tian.”

Jiang Bai shook hands with each other, and then the two sat down. “My conditions are a bit harsh, but the penguin is willing to accept it. This is indeed beyond my expectations.”

“The quality of “Tianzun” is there, and it is understandable that the conditions are harsher. And our penguins are strong and can withstand more harsh conditions.” Tian Likun laughed.

Jiang Bai’s eyes flashed, and his conditions were not just harsh.

The usual revenue ratio of producers and publishers in the game industry is 3:7, that is, the producers account for 30% and the publishers account for 70%.

Of course, this share ratio is not fixed. It is affected by various factors. Different cases will have different share ratios.

In some cases, the issuer intervened very early, not only providing financial help, but even doing market research to adjust the entire product, so the share of the producer of this type of product will be lower.

And some product producers have already done it very well. The main work of the distributor is to grasp the general direction of the mid-to-late operation, and the producer’s share may be higher.

There are also factors in the strength and influence of producers and publishers. Some product producers have their own popularity, such as Blizzard Studio, which is itself a brand. When players hear the games produced by this studio, they do not need much advertising from the publisher. , will buy spontaneously.

In this case, the proportion of the producer will be higher.

There are also some product producers who are unknown, but the publishers’ channels are very powerful. For example, Penguin has hundreds of millions of users and occupies 30% of the domestic game market. Even if it is a game of average quality, it can be easily promoted. Go to the altar.

In this case, the proportion of producers will naturally be lower.

Therefore, although the normal ratio of the game circle is 37 to 30, but for the agents of the Penguin level, the ratio will be maintained at 28 or 19.

However, the condition proposed by Jiang Bai is that the producer and the distributor will be divided into fifty-fifty.

This kind of share ratio, let alone a company like Penguin, is unacceptable even for second- and third-tier agents.

“When you bow down to someone, you must ask for something. Penguin is willing to make such a big concession, I’m afraid there are other plans.” Jiang Bai secretly said in his heart.

Tian Likun said with a smile: “Actually, the matter of agency rights has been discussed with President Wang before. The reason why I met with President Jiang today is because there are other things that I want to talk to President Jiang.”

“Manager Tian, ​​please say it.” Jiang Bai said.

Tian Likun said: “Penguin wants to become a shareholder or acquire Daoyi Culture.”

“Daoyi culture? Hehe, how can there be any Daoyi culture now?” Jiang Bai smiled lightly.

Tian Likun said with a smile: “In less than half a year, President Jiang has successively established Daoyi Film Studio, Daoyi Game Studio, Daoyi Chinese Network, Daoyi Animation Studio, and Daoyi Special Effects Company. Although Daoyi Culture has not officially appeared on the registered trademark of the Industrial and Commercial Bureau, it actually exists.”

“Hehe, Manager Tian knows me very well.” Jiang Bai smiled.

Tian Likun said: “It’s just the necessary information collection. Penguin does this to every partner, it won’t involve the partner’s privacy, it’s just to prevent jokes.

To be honest, we attach great importance to Daoyi culture, because we are very optimistic about President Jiang.

President Jiang said when he left the opening point that he would create a pan-entertainment star author.

At the time, everyone took the plan as a joke.

But only we penguins know that Jiang is always someone who is truly capable and qualified to promote this plan.

Facts have also proved this point. Not to mention the online literature circle and the film and television circle, Mr. Jiang is both a top author in the online literature circle and a big director in the film and television circle~www.readmtl.com~ is naturally like a duck in water in these two circles.

As for the “Tianzun” game and the “Tianzun” animation, the former has already convinced people in the industry, and the latter, I believe, with the support of Daoyi special effects company, it will not be much worse.

All of the above give us enough reasons to believe that Daoyi Culture has the potential to develop into an entertainment empire in the future!

However, potential is potential after all. To turn potential into strength, Daoyi culture still lacks two very important territories.

One is a strong channel, and the other is an abundance of funds.

This is no longer the era when wine fragrance is not afraid of deep alleys. Good works must have good publicity and good channels in order to truly become a hit.

As for funds, although “Zhan Long” sold well and made a lot of profit, it would take at least several months for those box office turnover to reach President Jiang.

At present, the money in President Jiang’s hands should only be the income from the overseas copyright sales of “Zhan Long”. After a series of actions by President Jiang, I am afraid that the money has already been stretched.

I believe that the game “Tian Zun” will definitely sell well in the future, which will also bring a lot of money to President Jiang, but it will take enough time to wait.

This is the disadvantage of independent development. Even a genius like President Jiang, who can guarantee a great profit every time he makes a move, has to face the dilemma of funds.

Because it takes time to invest in production, to sales layout, and to return funds.

This invisibly delays the development of the enterprise.

The modern society is changing with each passing day. For individuals, time is money, and for enterprises, time is life and death!

Our Penguin Company has the best channels and the most abundant funds in the Internet age.

If President Jiang is willing to cooperate with our Penguins, I think it must be a win-win choice. “