694 [Extreme Running]
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After watching the second issue of “The Huaxia Girl Group Project”, Luo Yuan and Ai Xiaoai went to sleep. The next day Luo Yuan came to the company, and before he had time to deal with official business, he saw Gu Lang knocking worriedly. door in.
“What’s wrong?” Luo Yuan asked.
Gu Lang rarely shows such an expression, usually showing such an expression means that things will be a little tricky and not so easy to solve.
“Bihaiqingtian’s offensive is a bit powerful.”
Gu Lang greeted Luo Yuan’s puzzled gaze and said, “Now Penguin Video, Shuimu and Light and Shadow World have all been acquired by Bihaiqingtian and established Bihaiqingtian Video Network. This acquisition is progressing very quickly. When we got the news, Bihai Qingtian had completed all the actions, and after the acquisition of our video, the first thing Bihai Qingtian did was to take back the broadcasting rights of some films and televisions… ”
Aiming at Crimson?”
“It can be said that it came for Crimson.”
Luo Yuan frowned, the early development of the Crimson Video Website was greatly restricted due to the lack of video copyrights, and later it was purchased from the three major video sites. The copyrights of a large number of videos have only developed today, and now that they have acquired three major video websites, Bihaiqingtian wants to directly take back these copyrights, which will have a very bad impact on Crimson.
Make an analogy.
A member of the crimson video website, he is used to watching movies in crimson, some old movies, crimson also has copyrights, but now, Bihaiqingtian has taken back the copyrights of many movies, causing great trouble to this member, then this member Will he finally leave the crimson embrace and turn to the Bihaiqingtian video website?
This possibility is very high!
Although the profit brought by the video website for the crimson is not high, the traffic on the video website is a very important channel for the crimson, and even involves the promotion of some of its new movies, etc. If it is beaten like this, there will be some heavy losses. .
Luo Yuan said: “What are you going to do?”
Gu Lang frowned: “My opinion and Wang Qi are that we will also take back the copyright of the crimson video, but this matter is destined to be a loss for us, because we still have a year, and the video copyright The contract has just expired, and forcibly withdrawing it is to pay liquidated damages, and they want to withdraw the copyright, but they do not violate any contract, it is just that the contract expires and we do not continue to renew the contract.”
“Strange…”
Luo Yuan was a little bit . Depressed look: “I remember that one of the shareholders behind Light and Shadow World is the Qin Dynasty. How could the Qin Dynasty, one of the seven dignified ones, let Bihaiqingtian buy their video website? Although this video website is not very profitable. , but the importance of such a developed channel is so important that the Qin Dynasty will not understand it, right?”
“This is also what makes me strange.”
Gu Lang said: “But I got news that it was Manda’s high-level officials and Qin Dynasty. The Dynasty has had more than one contact recently, and it seems that they are discussing something, and the two companies have no shortage of possibilities for cooperation.”
What medicine is sold in the gourd?
Luo Yuan was puzzled and felt that Qin Huangchao seemed to be different from the other companies in the Seventh University. It felt strange to people. He shook his head and Luo Yuan said, “Are you going to forcibly take back the copyright?”
“Yes.”
Gu Lang said: “Although the liquidated damages is a large amount, it can kill 1,000 enemies by self-injuring 800. Besides, our crimson film and television dramas are quite attractive to the audience, so what’s the point of them sitting on the film source library? Use? And the video copyright is not exclusive to them. We can also buy the copyright from these film and television production companies. I don’t believe that these companies are unwilling to sell crimson a face.”
“You are right.”
Luo Yuandao: “But even stop The damage is not enough, we must ensure that the development does not fall behind, so I plan to create a web variety show to attract traffic.”
“Internet variety show?”
This statement is very new to Gu Lang.
Luo Yuan smiled and said: “You should know that online dramas are similar to TV series, so the format of online variety shows will be similar to that of TV variety shows. The difference is that online variety shows are self-made and broadcast exclusively on our video site.”
Gu Lang’s eyes lit up!
Yes, variety shows are not the privilege of TV stations, and the crimson video website can also be self-made. It seems that the boss has mentioned this concept before…
“I have already thought about the name.”
Luo Yuan said: “It’s called “Extreme Running” Well, find seven resident guests and arrange various interesting interactive sessions for them in the form of a reality show, to show the most natural and real side of the star.”
“It sounds no different from ordinary variety
shows.” “Really, then Arrange the stars to participate in military training, let them make money by grilling skewers on the street, or tear up famous brands in the mall, and then go to the rice field to plant rice?”
“Clam?” Gu Lang was stunned.
Luo Yuandao: “In other variety shows, the so-called reality shows are too ordinary, and they are all play-by-play activities with riddles and jokes, but our “Extreme Running” is different. There are all kinds of test groups, and their reactions are the closest to the real ones. Well, there can be scripts, but some reactions cannot be taught by scripts.”
“I seem to understand…”
Gu Lang’s eyes became more and more intense. Bright and flattering: “It’s the boss’s brain running fast, he understands the audience’s taste. In the previous “The Birth of an Actor”, many big-name artists were criticized by the judges, but the audience liked it very much. It shows that the audience is eager for the stars to be not so far away. It is too down-to-earth to let the stars go to the street to make skewers or something. The audience will definitely like it!”
“It’s good to understand.”
Luo Yuan said: “The seven regular members should be good If you can shoot the second season and the third season, the members will not change as much as possible. However, in addition to the fixed members in each episode, guests are also invited to interact with the fixed members. In the early stage of the show, Try to invite big names, and rely on the fame of big-name artists to attract as many audiences as possible. When the show becomes popular, the show will not have to ask big names to participate, and there will be no problem with bringing new people. At that time, major companies will beg us to appear on the show.”
“Okay, okay!”
Gu Lang said excitedly, “Boss, why don’t you just help me make a plan, I said so much at one time, and I can’t remember it. With the plan, I’ll find another program director. Discuss the specific matters.”
“I don’t have time now.”
Luo Yuan said
: “I have to go to the later stage of “Jurassic Park”, and I will send you the specific content when I have a rest at night.”
Certainly!”
Gu Lang feels that if this show really achieves the desired effect, it will definitely bring huge traffic and attention to the crimson video website!