825 [The Way to Win]
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Yes, anyone with a discerning eye can see that once the release of “Spider-Man” starts, it will definitely sweep. In this schedule, 80% of the blockbusters will choose to avoid the edge for the time being. “The Fast and the Furious” may have a war. However, the investments on both sides are highly overlapping, and if they affect each other, they will be opposed by the investment companies behind them, so Wei Sheng is the best choice to temporarily avoid the edge.
online.
With the spread of word-of-mouth for “Spider-Man”, the discussion has become more and more heated, and the pre-sale of movie tickets for the movie’s public screenings has directly exceeded 50 million in less than a day!
“I really want to watch the screenings!”
“The tickets for the screenings are not easy to grab.”
“Ma Dan, we are a small third-tier city here, and we don’t even have the chance to get the screenings of “Spider-Man”, let alone grab the tickets. Seeing that so many people on the Internet say that the movie is very good, I want to go to the nearby provincial capital to watch imax.”
“I’m
envious of what I’ve seen!”
“I’ve already grabbed two tickets for the screening, and I will be with my girlfriend tomorrow. Let’s go and see, hey hey, in fact, I am most looking forward to Iron Man, my feeling for Spider-Man is just average, I am satisfied when I see Downey.”
“…”
After all, the number of screenings is still small.
However, this also creates the effect of starvation marketing in disguise. Anyway, there are more people who are waiting for the start of the release. However, it is a little embarrassing that there are many spoiler posts on the Internet, although these spoilers cannot stop most of them. The enthusiasm of fans, but it still has an impact on the movie after all. This is also one of the disadvantages of choosing a screening. After all, if you want the audience to help you promote word of mouth, you also need to accept the power of some audiences after watching the screening. An uncontrollable spoiler.
Fortunately, these are still within the acceptable range.
Marvel movies are not so afraid of spoilers, because the audience can expect the plot routine: as a superhero, the protagonist punishes evil and promotes good, all kinds of handsome, and finally beat the villain boss, if you are lucky, you can Bring back the beauty.
vulgar.
But just like idol dramas can always have a certain amount of ratings, and popcorn movies will always have a certain box office, the audience’s requirements are sometimes very low, as long as your works really bring them enjoyment, then in their hearts, Your movie is very good. Besides, “Spider-Man” has achieved the ultimate in the field of commercial films, and at the same time has not forgotten to tap the inner character of the protagonist. An ordinary high school student who was originally a little taciturn, after turning into a superhero, showed, but It is a completely different cheerful face, not to mention the phrase in the movie, “The greater the ability, the greater the responsibility”.
These are the connotations.
As for the “cool” elements that the movie should have, it is not lacking at all. After obtaining super powers, the body becomes stronger and the myopia is cured. After a small test, the protagonist beat the football team who used to bully him for fun. Captain, and later on, swinging between colorful high-rise buildings, fighting criminals again and again, and even making headlines in major newspapers several times and becoming the object of countless public discussions…
The only tragedy is the death of my uncle.
But after the death of his uncle, Bit’s life did not break down because of this. The richest and most attractive man in the world came down from the sky, wearing the Iron Man suit that Bit was regarded as his idol, and told Bit that he would become Bit’s guardian. , and is responsible for Bitt’s future life. When the surprise that could not be concealed on Bitt’s face appeared, the hearts of the audience were instantly greatly satisfied.
This is the life of the little spider.
Such an extremely vulgar thing, when it comes to Luo Yuan’s script and Jiang Yu’s lens, seems to be endowed with a sense of reality. The story told is obviously unrealistic, but the audience feels in a trance that the Marvel Universe is completely unrealistic. does exist.
As the screening progresses…
In the following days in June, the popularity of “Spider-Man” intensified. The ratings on Xingxing.com unexpectedly did not drop, but the short comments from the viewers were increasing:
“Look at it. It’s already hilarious after the screening!”
“A movie that has a second thought after watching it for 20 minutes. Spider-Man hangs upside down with a golden hook and kisses a girl. This method of flirting with girls is probably something that Spider-Man can do by himself. , The S.H.I.E.L.D. at the end of the movie made me very concerned, I couldn’t help wanting to watch “Iron Man”, well, I didn’t watch Iron Man’s movie before, Spider-Man also tried to watch it, and unexpectedly liked it ”
Then I’m going to make up for Captain America.”
“Crimson made it clear that in the next huge game of chess, the big Marvel universe, with different superheroes living under the same starry sky, I think the future of Marvel It is the most worth looking forward to, I wonder if Director Luo has any idea of letting them gather!”
“The movie is so cool!”
“I thought “Iron Man” was already very exciting, but I didn’t expect “Spider-Man” to be equally exciting, and when two superheroes I liked very much faced each other, I felt a very satisfied feeling in my heart, and my aunt laughed the whole time. There is no sei anymore.”
“Hey, I like Luo Yuan…”
“Unlike Iron Man’s cynicism and charm, Spider-Man is young but enthusiastic. At the same time, a new-born calf with a brain is actually proposing to join Downey. After the superhero group was rejected, he went crazy to fight crime, trying to prove his existence, and he defeated the Green Goblin, and he did give a perfect answer.”
“It’s a different story from “Iron Man”, but the same wonderful. ”
I thought that Jiang Yu would be safe and imitate “Iron Man”. Although it would attract some criticism, at least the box office would be guaranteed. As a result, it can only be said that Director Jiang Yu is indeed a veteran and powerful. The way to explore the mental journey of a young hero is closer to the human aspect, closer to the aspect of a teenager, but what’s the matter with him and Downey having a honeyed father-son feeling, is this small talker or Downey’s illegitimate child…”
“…” The
discussion among netizens was very lively.
In this movie, Spider-Man wanted to fight crime with Iron Man, but was rejected by the other party on the grounds that he was a child. Later, Spider-Man tried to prove that he could do things, not a child. Luo Yuan followed this idea. The mode of “Spider-Man: Homecoming” has been changed. If you continue to follow the old version of Spider-Man, the character of the protagonist will not be clear enough. Luo Yuan doesn’t want Spider-Man to become the shadow of Iron Man. The two should have obvious differences. differentiated.
As for the perception of both father and son…
In fact, this is also the scene Luo Yuan wanted to see. Probably when he watched the third part of the Avengers in his previous life, Spider-Man said to Downey, “I don’t want to disappear.” This sentence moved Luo Yuan’s heart of sympathy. He felt The visual perception of the two of them is not a bad thing. It turns out that netizens and audiences also like this form of setting. The direct consequence of this is that no matter people who like Spider-Man or Iron Man, they will go there because of the relationship between the two. Watch another person’s related movie.
That’s what linkage is for!
And that’s how Marvel wins!