Chapter 819 Qualcomm Backstab (for subscription)

North America, Qualcomm Headquarters.

At this moment, executives are holding meetings to discuss the next arrangements and plans, especially the content of the new chip sales.

Qualcomm’s business covers technology-leading 3G and 4G chipsets, system software and development tools and products, grants of technology licenses, and has many key technologies.

Not only has a comprehensive wireless solution including two-way data communication system, wireless consulting and network management services, MediaFL system and GSM technology.

It also holds more than 3,000 patents and patent applications for CDMA and other technologies that have been generally adopted or recommended for adoption by standards bodies around the world.

More importantly, Qualcomm, as a chip company, is very strong in chip design and research and development, and is a leader in chips.

Previously, Qualcomm cooperated with Haotian, and Qualcomm sold chips to Haotian for use in Haotian mobile phones.

Officially take this to make a fortune and occupy a lot of market share.

Haotian’s HTOne and HTTwo are both using Qualcomm’s latest chips, which have contributed a lot to Qualcomm’s chip revenue.

Qualcomm provides chips for Haotian, and Haotian provides revenue for Qualcomm to create profits.

Haotian is Qualcomm’s largest chip user, selling over 100 million chips last year, and 200 million chips this year.

With such a large number of chips, Qualcomm naturally makes a lot of money, and it also pays special attention to Haotian Group.

But before there was a big problem, Haotian rebelled!

On the latest chip, we adopt the method of self-research and want to apply our own chip.

Therefore, Haotian did not purchase their latest generation chips, chips with the latest manufacturing process!

Qualcomm’s chip is currently only 45 nanometers, while Haotian’s chip has reached 28 nanometers, which is extremely scary.

This situation is very miserable, like a catastrophe.

They invested too much capital and manpower on the latest generation of chips, originally wanting to recover the cost with the orders from Haotian Group, and then use it to develop the next generation of chips.

At the beginning, Haotian only gave a very ambiguous attitude.

Neither refused nor agreed to enter into a final purchase contract.

Such vague abandonment made Qualcomm feel the crisis in its eyes and finally sought various solutions.

After a while, they finally knew the answer at the end of last month.

Haotian Group has been secretly developing chips, and has achieved success and is conducting trial production.

This made Qualcomm extremely shocked!

Their biggest customer actually avoided them, developing and making chips on their own.

Smartphones have just started, and Haotian is now the biggest giant among them, and other mobile phone manufacturers are simply incomparable.

Haotian mobile phones probably occupy half of the market, and in the high-end market, Haotian mobile phones occupy more than 90%.

They lost the customer Haotian, and the result was obvious.

Overall orders fell and prices fell.

Other mobile phone manufacturers are mainly low-end mobile phones, and they cannot sell Qualcomm chips at all.

According to their current order quantity and the amount of marketing, it is difficult for them to recover the cost at all. ,

Research and development is extremely expensive!

Haotian mobile phones now have chips with more advanced manufacturing processes. If they don’t catch up quickly, they will probably wipe out everyone in the end.

The president of Qualcomm pondered and had a headache. He looked at the marketing manager and asked in a deep voice, “Has there been any more news from Haotian, have they completely torn their faces?”

The marketing manager looked extremely ugly and responded, “President, Haotian has completely cut off contact with us, and there is no possibility of cooperation at all.”

The current situation is not optimistic, and countermeasures must be found as soon as possible.

This situation, the president of Qualcomm has long expected, is just the last fantasy.

But the fantasy is shattered.

He thought about various solutions, and he had to break the mirror. “What are your thoughts? We need to solve the current predicament as soon as possible and walk out of a new direction.”

First of all, Qualcomm now needs to solve the problem of revenue and obtain new funds and profits as much as possible.

Secondly, the problem of chip manufacturing must be solved, at least to catch up with Haotian chips.

Many Qualcomm managers looked gloomy, but they still thought hard about the president.

These things are closely related to them, Qualcomm has fallen, and they are equally difficult.

The marketing manager hesitated for a moment, stared at the president, and said slowly, “President, I have a way to solve a certain revenue problem.”

The president was shocked when he heard the words, “Tell me, how can we solve the current problem?”

The marketing manager didn’t hesitate any more, and replied with a smile, “Since we have developed a 45nm chip, we must maximize profits. Haotian chips are not high-end, so we will eat all the low-end and mid-range chips. ”

Seeing this, the president pondered the gains and losses, “How to implement it specifically? How to maximize the benefits?”

Things are not so simple, you sell the latest models cheap, what about the old ones?

He wanted to hear the revenue manager’s idea, whether it was feasible.

The marketing manager got permission, organized the language a little, and said solemnly, “President, Haotian chips are basically used by ourselves, and we have to rely on mobile phone manufacturers. Now, there are many mobile phone manufacturers in the world, such as Samsung, Apple, Huawei, rice, etc.”

“They all want to reach a strategic cooperation with us, and cooperate in chip cooperation in both mid-to-high-end and low-end chips.”

“This is actually an opportunity for us. We can use the bundling method to bundle 45-nanometer chips with mid-to-low-end chips. Only by purchasing a certain percentage of the latest chips can we obtain mid-to-low-end chip orders.”

Hearing this, the president thought about the interests, “The idea is very good. On the one hand, it can sell our latest process chips, which restricts Haotian’s market. On the other hand, it can solve our revenue problems.”

He thought for a while and added, “Then you communicate with Taipower and ask them to mass-produce the latest chips as soon as possible. We will try to supply them in August, and let the mobile phone manufacturers’ mobile phones be launched in September!”

Since we want to stop Haotian Mobile, we must go all out.

Haotian often starts selling new mobile phones in the second year, and the chips naturally have to be iterated at that time.

Haotian HTTwo is just the last chip of Qualcomm. If other manufacturers can launch new mobile phones in September, they can at least make a three-month time difference.

A difference of three months can change many things.

The marketing manager was stunned, and the president was really good, “President, your trick is really good, you can make our chip lead by three months.”

When Haotian mobile phone is still the previous generation chip of Qualcomm, and other mobile phone manufacturers have launched the latest 45nm process, the impact is not small.

The time difference, coupled with the price, may be able to do a lot of things.

Apple, Samsung, and Huawei are not weak companies, and they may be able to make things happen.

The cooperation with Haotian Group has been very smooth before, both in HTOne mobile phone and HTTwo mobile phone.

But now that he has turned his face, he must continue to hold Haotian’s mobile phone.

The president frowned, and he had to impose various restrictions on Haotian Group, and said savagely, “By the way, how many chips do Haotian HTTwo need, how many chips have we provided, and what is the current level of order completion?”

Cooperation must be beneficial to both parties.

They have a newer generation of chips, and naturally they want to seize the big customer Haotian.

But the Haotian Group was too shameless, so he came up with other means to contain Haotian.

Haotian dares to make chips, then let Haotian die!

The marketing manager responded cautiously, selling so many chips that he had a track record before.

But now it is a failure, a fault!

Haotian has changed from a partner to a competitor!

He responded uneasily, “President, we have cooperated very well before, so we provided 85% of the total order, and we have been detaining the remaining 15%.”

At the beginning, the chips they produced were basically supplied to Haotian first, and other customers could only supply depending on the situation.

But after the last meeting, their choices were completely different.

Seize the order!

“Continue to do this, continue to detain, and will not deliver it to Haotian until the last moment.”

“Okay, President, I will execute it well.”

The marketing manager calmly accepted the arrangement of the president, after all, Haotian is a formidable competitor now.

Even if they are very reluctant to admit it, they cannot change this fact.

The president of Qualcomm frowned and sighed inwardly, Haotian Group is not easy to deal with.

He was ruthless, and he had to be ruthless. “For the old chips, we have adopted certain measures to reduce prices, so that mobile phone manufacturers can occupy more markets, and we will take the opportunity to increase revenue.”

Qualcomm must not only seek more buyers for the latest generation of chips, but also seek more users for its mid-to-low-end chips.

Otherwise, their chips will not be able to earn back the cost of research and development, and they will have no funds for research and development.

If you have money, you can do more.

Haotian, you wait for me.

…

Feng Hao naturally did not know that Qualcomm was targeting Haotian mobile phones and Haotian chips.

In fact, even if he knew it, he smiled and asked me what to do.

Haotian now pays more attention to its own improvement, and strives to improve in all aspects, innovation ability, technology storage and so on.

Why should the leader pay attention to the eyes of the followers.

He just finished the conversation between Jin Yue, Peng Qian, and Nong Jiade, and everything that should be arranged has been arranged.

Haotian has no more arrangements and plans for the time being, and everything can be carried out as usual.

His thoughts fell on Huahao Battery Technology, the company that was about to open.

He has a system task that must be completed as soon as possible.

One of them opened at Huahao!

Taskbar (selected): Task – Start a Battery Company

[Note: As an elite talent, all-round development, and now have the relevant battery technology, then please create a business.

Requirements: Improve your own business management ability, continuously improve your business ability, learn relevant professional books, lead and create a battery company, 30 days.

Reward: Super raffle ticket*1.

Time: 23/30]

Isn’t it big, it’s almost done.

Guan Guoqiang’s side was basically arranged properly, and it was almost time to open.

By the way, Guan Guoqiang!

Last time, he personally explained to Guan Guoqiang and asked him to make arrangements as soon as possible.

This guy did not procrastinate. After returning, he immediately began to execute.

Best to double check to avoid any omissions.

So, Feng Hao dialed Guan Guoqiang’s phone, and Guan Guoqiang’s voice soon came over the phone, “Brother Hao, happy new year, Gong Xi Fa Cai, bring the red envelope.”

The very happy congratulatory voice revealed that Guan Guoqiang was in a pretty good mood.

Feng Hao was stunned, he did not expect Guan Guoqiang to say such a sentence.

He smiled and joked, “Of course you can, if you have the ability, you kid will come to Greentown today, and you won’t be waiting for it when it expires.”

Guan Guoqiang has just distributed the start-up profit to the employees, and is preparing to check the steps and layout of the opening.

Just as he was about to get busy, he received a call from Feng Hao, which made him a little puzzled.

However, he still laughed and teased Feng Hao and wanted Feng Hao to ask for a red envelope. After all, everyone knew each other so well that there was no need to be divided.

Guan Guoqiang received Feng Hao’s response, so he smiled, “Brother Hao, you are in a hurry, it seems that I am not so lucky. By the way, do you have anything to do with me?”

It was officially important, he probably guessed the reason for Feng Hao’s call, and definitely wanted to confirm the progress of Huahao Technology’s opening.

as expected!

Feng Hao didn’t hesitate and replied, “Naturally, it’s for Huahao’s opening. It will open in two days. Are you ready?”

So Guan Guoqiang reluctantly responded, “Brother Hao, it has been completed so far, and the recruitment of personnel is almost the same, and even two big-level experts have been recruited.”

Experts on batteries are particularly difficult to find, and it took Guan Guoqiang so long to find three experts.

And among the three experts, two were introduced by Hong Chen.

Talent is hard to find, and experts are even harder.

As for other ordinary staff, he has already recruited about the same, and the framework can be considered to be established.

Feng Hao nodded, the progress is not slow, “You did a good job, the personnel framework is almost built, and the experts have found two big bulls.”

Guan Guoqiang was a little helpless, in fact a little distressed, and he was not satisfied with the asking price, “Brother Hao, technical experts are too resource-intensive, the salary is high, and even a certain degree of options is required.”

Guan Guoqiang learned a lot of knowledge from his previous entrepreneurial failure experience.

To create a business, you must have strong enough technical support.

If the enterprise does not have experts in this area, their work will definitely be very slow, and resources will be consumed for no reason, which is extremely uneconomical.

But in the end, he found it, and he felt that the expenses were too great.

Fortunately, when he started his business, he did not take the initiative to find experts, otherwise he would not be able to recruit after finding them.

The price is too harsh!

Feng Hao frowned, experts are hard to find, that’s for sure.

But the asking price is not harsh, so he is still a Daniel-level expert?

One cent, one cent.

He said in a deep voice, “Laoguan, as long as it is worth this price, we must spend it. Experts must be invited.”

Huahao Technology, specializing in batteries.

Batteries are extremely critical and indispensable to Haotian products.

Especially super high-end products!